8 Successful SEO Techniques

SEO, which stands for Search Engine Optimization, is very important for businesses and ranking their websites on search engines like Google for maximum web exposure. However, not everyone knows the best SEO practices for proper web marketing. Here are a few of these SEO web marketing tips:
1. Title Tag and body tag

The title of each page should be backed up with an appropriate description. Then use H1, H2, and H3 body tags to break up the content on the page. These body tags should contain relevant keywords.
It is essential to incorporate a keyword or two in the title tag but you should not go overboard.

2. Meta Tags

It is one of the essential tags as it is listed in your search result. It is what users see when your link shows up and it is what that makes them choose whether to click on your link or not.

Do not forget to incorporate some appropriate keywords in this tag, but avoid stuffing it too. As a result of "keyword stuffing" a number of search engines now totally ignore the keyword tag.

3. Heading Tags

This is an extremely important factor to consider while writing out your site copy. Utilization of heading tags assists users, web browsers and search engines equally to know where the main key points of your copy are.

Your main page title must utilize the < h1 > tag, which gives an idea to the user about your page. Utilization of other tags, for instance, < h2 > and < h3 > are also important by facilitating to break down your copy.

4. Relevant Content

Good content is the key to success online. Unless your website has actual good content which is useful to readers, it is unlikely to convert any sales, if it ranks well in search engines. Therefore it is very important to enlarge the content base of your website. A good start will be to write an article everyday and update it on your blog or website. This is the reason why it is said that one should look for a niche which one knows about and is willing to spend time contributing to it.

5. Generate Back-links

It is very important to generate back links to your pages as it is what determines the Page Rank of your web page (Page Rank has been discussed previously). Submit your original articles to top article directories including E zine. There are many free blogging platforms which can be used to post your articles.Apart from this, blog commenting is a very useful way to gain valuable back links.

6. Friendly URLs

By having URLs that are clear and keyword-rich, search engines will be able to read and analyze your site better.

7. Social Bookmarking

You could also social bookmark your citations and your Google Places page.

8. Guest Blogging:

Guest blog writing proves to be the best way to increase the visibility of your service. Link building and personal branding open up new avenues for when it comes to reach out to the maximum number of readers. Try to sort out which sites are browsed by locals to find business info. Post your blogs there. Write in the guest column of the sites used by chief marketing officers.